Episode 1

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Published on:

10th Nov 2020

Learning About RIZZARR's Founder Ashley M. Williams

I’m really excited to introduce my first guest for season 6 of The Defiant Business Podcast, Ashley M. Williams! I'm going to tell you a little about her, and then we're going to dive right into everything about Ashley and her business.

Ashley is the leading Millennial and Gen Z content marketing strategist. She's a spokesperson consultant and global speaker for brands that want to reach younger generations, helping brands create the right content, craft the right messages and produce experiences that bring Millennials and Gen Z together.

She's excited and determined to use her love of journalism, social media, and live experiences to inform and inspire. Ashley is the founder and CEO of RIZZARR, a tech-enabled content marketplace. Through RIZZARR, brands are able to find and work with Millennial and Gen Z content creators worldwide- particularly nano and micro-influencers.

Show notes: https://defythestatusquo.com/2020/11/10/ashley-m-williams-founder-of-rizzar/

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About the Podcast

The Critically Conscious Coach

Build an Authentic and Aligned Coaching Business

Are you afraid to market your coaching or consulting business because you feel that everything that you’ve been taught was manipulative and unethical marketing coaching strategies?
Have you been paid to be in a coaching program that promised to get you to 10k a month but it just didn’t work for you?
Are you ready to choose HOW you show up for your audience despite everyone telling you to do it in a certain way that doesn’t feel in alignment with your business values?

Coaches and consultants know the importance of deeply connecting with prospects, showing up in an authentic and joyful way, and inviting them to become life-long customers to exceed sales goals.
But many coaches struggle to market and sell their services because they’ve been taught to use cookie-cutter marketing tactics and unethical sales approaches when what your prospect really wants is an emotional connection and real results.
Therefore get ready to “unlearn” and market yourself authentically through asking insightful questions, making better business decisions, practicing self-acceptance, and doing sales the right way.

In this podcast, you’ll find the tools and resources to grow your coaching or consulting business in a way that doesn’t feel like you’re “screaming out” in your marketing and sales calls.
Each week I’m going to take you behind the curtain to share tools, strategies, and tactics for creating an aligned and authentic coaching business.
My mission is to empower and equip you to find YOUR voice in marketing, use ethics in sales to make an impact, and change your clients’ lives using a human-centric approach to grow your business.

About your host

Ruth Bowles

I have a passion for helping businesses express themselves through their content. My time as a military intelligence professional taught me how to find creative solutions to problems.

I turn those skills to helping client-based businesses who want to authentically connect with their audience, human to human. We use their content to educate, build credibility, and client trust.

I love working with business owners who truly believe their offer will change lives and who are living out their purpose through their business.